Rekaz Secures $5M Seed Round to Fuel Digital Transformation for MENA Service Businesses
Rekaz, a Saudi-based startup, has successfully closed a $5 million seed funding round to fuel its mission of digitizing small and medium-sized service businesses across the MENA region with its comprehensive SaaS platform.
Key Details
The $5 million seed round was led by Alnahla Solutions, with participation from Waed Ventures, Faith Capital, and several angel investors. This significant investment highlights growing confidence in Rekaz's model and the large market opportunity in digitizing the service sector within the MENA region. The funding will be instrumental in the company's next phase of growth.
What Rekaz Does
Rekaz offers a cloud-based SaaS platform designed specifically for service-based small and medium-sized businesses (SMBs). The platform provides a suite of integrated tools aimed at streamlining operations and improving the customer experience. Key features include:
Online appointment scheduling
CRM (Customer Relationship Management) capabilities
Inventory management
Payment processing
Staff management
Marketing tools
The platform targets a wide range of service sectors, such as beauty salons, healthcare clinics, sports centers, consulting firms, educational institutes, and auto services.
Implications for MENA SMBs
Digital transformation is crucial for SMBs in the MENA region to remain competitive and efficient. Rekaz's platform addresses a significant pain point by offering an accessible, all-in-one solution that helps these businesses manage their day-to-day operations, reduce manual tasks, and enhance customer engagement in an increasingly digital world. The investment in Rekaz signals further acceleration in the digitization trend across the region's diverse service industries.
About Rekaz
Rekaz is a Saudi-based technology startup dedicated to providing robust and easy-to-use digital tools for service businesses. Its core mission is to empower SMBs in the MENA region with the technology they need to streamline their operations, improve customer service, and achieve sustainable growth in the digital age.
Looking Ahead
With the newly secured $5 million in seed funding, Rekaz plans to focus on several key areas for expansion and development. The company intends to:
Undertake geographic expansion, primarily within Saudi Arabia and potentially into other key MENA markets.
Invest in enhancing the platform by adding new features and improving existing ones based on user feedback and market needs.
Grow its team to support the expanding operations and development efforts.
The funding positions Rekaz to become a leading player in the digitization of the service sector across the MENA region.
Source: Waya Media